Is your sales lot empty? Hayley Hollen from ARI Network Services, Inc. shares how you can still drive shoppers to your dealership by optimizing your website platform to promote preorders.
How do you hold your managers accountable? There’s the top-down approach where the owner comes up with an annual budget and tells the managers what they need to accomplish each month. There’s also the bottom-up method where each manager builds a budget for his/her department, then the owner rolls these up into a company budget. This is usually the preferred option for most dealerships. In a best-case scenario, department managers have discussions with each of their employees to determine how much each of them can individually contribute.
Mark Sheffield is a United States Army veteran and former Dealer Principal who currently facilitates multiple 20 Groups for Spader Business Management. When he’s not assisting with dealership performance, he can be found at the rifle range or digging holes with his backhoe. Contact him at MSheffield@Spader.com or read more articles on his blog.
It’s no secret that the pandemic has created a myriad of sales and service challenges for recreation dealers. While high demand and record-setting leads and sales are great, it comes at a time when lack of inventory, labor shortages, back-ordered parts, and long service wait times make it harder than ever to provide shoppers with a positive overall experience.
I think we’d all agree that the more accurate data you have, the better decisions you can make. That’s why integrated value guides can take Powersports dealers to the next level. How? Let’s break it down.
It’s essential to be able to run reports on trade-ins, quotes, deals or any stock in inventory. It’s equally important to have a high volume of data so those retail and trade-in values are as accurate as possible. The less accurate your data, the higher the likelihood of giving an incorrect quote and losing money. And who wants to leave money on the table?
In the last year, it took boat dealers an average of 70.5 days to complete service on a new boat under warranty. Are you looking to shorten your average repair times? Matt Gruhn, president of the MRAA, offers strategies and tips to help you shorten repair times and increase revenue. Read the article.
Matt Gruhn is a a 20-plus year veteran of the boating industry and the president of the Marine Retailers Association of the Americas. He is an avid outdoorsman and enjoys boating, fishing, camping, hiking, and skiing with his wife and two daughters.
The buying guide built into your dealership’s part’s buying system is a powerful tool that you may not using. Mark Sheffield from Spader Business Management offers tips on how you can set up and better understand your parts buying guide. Read the article.
Mark Sheffield is a United States Army veteran and former Dealer Principal who currently facilitates multiple 20 Groups for Spader Business Management. When he’s not assisting with dealership performance, he can be found at the rifle range or digging holes with his backhoe. Contact him at MSheffield@Spader.com or read more articles on his blog.